Building Strategy Capabilities for Uncertain Futures

  All Papers & Publications

Traditional strategic planning methods no longer serve their purpose in today’s complex, unpredictable world. This article in The European Business Review by Eva Tomas Casado and myself explores how organisations can build dynamic strategy capabilities that embrace uncertainty, foster adaptability, and integrate futures thinking, ensuring ongoing thriving in an ever-changing landscape.

(Image by Eva Tomas Casado)

The European Business Review, May 2025

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