Strategic Planning

The Common Pitfalls (And How to Avoid Them)

  All Papers & Publications

This is an article that I wrote several years ago that captured some of the problems I’d encountered that hindered the effectiveness of strategic planning – they are still very relevant today. These include interior decorating, dogs and cows, and bookends and doorstops – but read the article to find out what these are really about!

Download PDF


to my Strategy Insights newsletter

Each month, I offer insights into my strategic work, sharing examples and curating best practice. You’ll also receive a copy of my most popular article, ‘Strategy in an Age of Uncertainty’ when you subscribe.

Let’s Talk

Contact David

All great strategy journeys begin with a conversation. Talk to me today to take the first step.

  • This form collects and stores information you provide so that we can contact you regarding your enquiry. Take a look at our Privacy Policy for the full story on how we protect and manage your submitted data!